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Saturday, October 10, 2009

Website Promotion -Save Time & Money

Here is addition absurd way to get your name “out-there” and get bodies visiting your website.

PodCasting!

Podcasting is Audio (and/or Video) that you actualize on your computer (or via added means, and afresh amount into your computer) that you afresh allotment and acquiesce added bodies to acquire and/or view.

There are ample numbers of Podcasting sites that acquiesce you to upload your audio or video presentation, and afresh attach a description and advice about the presentation. Already this is done, bodies who appointment these podcast sites can “find” your podcast and hopefully if it is absorbing abundant to them, they will subscribe to your “feed” (similar to a commitment list, but for audio/video) and afresh be automatically notified whenever you absolution a new audio or video.

Now about the “feed” is not controlled by you (unlike a approved commitment list) but rather is controlled by the podcast agenda and a podcast “reader” which is software (often free) that you can use to automatically analysis whether new agreeable is accessible for your alleged “feeds” and to afresh get downloaded automatically.

You can afresh watch or acquire to the downloaded presentation at your leisure, archetype to your iPod, etc. It’s absolutely absolutely cool.

One of the better names in PodCasting is iTunes. No agnosticism you’ve heard of iTunes and maybe admiration what it is. iTunes is software that is supplied by Apple (the Mac people) that you can download for chargeless and it will administer all your podcast “feeds” as able-bodied as your music and video accumulating on your computer, and alike acquiesce you to buy music (and podcasts) via it’s iTunes store.

Apple acquire versions of iTunes for both Windows and Mac and it is absolutely chargeless to download.

Now iTunes is big business, ten of bags of bodies download from it every day, so this is apparently the aboriginal armpit you should try and get your podcast listed on.

Many bodies affirmation to be experts in the breadth of podcasting. We beforehand you do some accurate analysis yourself aboriginal afore jumping in.

But I’m accepting advanced of myself, aboriginal things first, lets altercate what you could be putting into the audio / video.

If your like me, and acquire a abundant face for radio, don’t despair. You don’t necessarily charge to aftermath video content, audio is altogether adequate for abounding subscribers, as it’s article you can do (listen to) anywhere (although with video iPods accessible these canicule this is additionally accurate for Video).

First and foremost you presentation should be abacus amount to your listeners/viewers. A adamantine advertise sales presentation won’t be account abundant to listeners/viewers (at atomic apparently not to those who’s aboriginal acquaintance of you is via the audio/video), rather it should be affection accordant agreeable that will address to admirers with an absorption in your alcove market.

Bear in apperception that it’s awful acceptable that back you upload a presentation for admittance in iTunes, it will be advised manually by a human, and if it’s aloof a absorbed up alarm to activity to buy article affairs are they may not acquire it for inclusion. And alike if they did acquire it, admirers are activity to be angry off back they apprehend it abnormally if you acquire not ahead congenital up a accord with them.

I beforehand an account is a abundant abstraction for a podcast. Put calm a set of questions and answers to accepted problems that you “solve” on your website, and acquire some one account you. Save the audio book and afresh upload to iTunes!

Another abstraction (once you get a few podcasts completed) is an overview of your artefact or services, but afresh not a adamantine sell, but a abundant account of what you can do or case studies on how you acquire helped added barter previously.

Just bethink it needs to be absorbing to acquire to, so accomplish abiding you ambition it to your barter needs and to be analytic problems that your abeyant barter may be facing.

You may acquisition iTunes will appetite a alternation of podcasts afore abacus you to their directory, so it would be astute to do 2-3 podcasts if accessible and afresh abide them for admittance as a group.

If you plan to host your podcasts yourself, be actual accurate and accede if you acquire addition bandwidth to do so, decidedly if your feeds get best up by lots of people.

Because of the attributes of podcasts (audio or video) the files can end up actuality huge, so It’s actual important that you plan this out in beforehand as you may acquisition already you get acknowledged and acquire a reasonable cardinal of bodies alert to your podcasts, that you will be putting your server in accident and be active out of quota. This could beggarly your ISP shuts bottomward your website!

Don’t be victim to this, plan for accepting bigger from day 1, and acquire you are activity to be acknowledged and put the appropriate accomplish in abode so you acquire acceptable bandwidth back things booty off.

Either put all your efforts into accepting listed in iTunes or added ample Podcast sites, or if your activity to do it yourself, advance in a reasonable PodCast hosting aggregation who specializes in Podcasts.

A appropriate another to iTunes for hosting your iTunes (especially if your acquire agitation accepting iTunes to absolutely acquire your podcasts is a aggregation alleged Liberated Syndication. I beforehand you analysis out their website, they are one of the best out there, and accord outstanding amount for money and in some cases it’s free.

Remember all podcasters had to alpha somewhere, and some of the bigger ones absolutely acquire paid announcement now (where sponsors pay the podcaster for an advertisement to be placed in the podcast). This could end up to be a absolutely nice little money earner for you as able-bodied as accommodate abundant amount for your listeners.

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